Nearshore staffing and recruitment · MKT
Hire nearshore marketers who ship the campaign this week, in your hours.
Nearshore marketing professionals are content, performance and marketing operations specialists based in Latin America who work US hours on your team. nearshore.now reviews their portfolios and results, tests written English, employs them locally, and your head of marketing sets the plan.
- 5 daysto your first shortlist
- 6–8 hoursof daily overlap with every US time zone
- 40–60%below the cost of an equivalent US hire
- 1 invoiceWe employ. You manage.
What a nearshore marketing specialist does on your team.
- Writes, edits and publishes content in native-level English.
- Runs paid campaigns on Google, Meta and LinkedIn and reports on them weekly.
- Owns marketing automation, lead routing and attribution.
- Works with sales in the same pipeline review.
Titles we place
- Content marketer and writer
- SEO specialist
- Paid media and performance marketer
- Marketing operations (HubSpot, Marketo)
- Social media manager
- Graphic and motion designer
Skills and tools
- HubSpot, Marketo, Salesforce, Google Ads, Meta Ads, LinkedIn Ads
- SEO tools, analytics, attribution
- Writing and editing in English at a professional level
- Figma, Canva, Adobe suite, video editing
How we vet marketing & content.
- A writing test in English, scored by an editor.
- A review of campaign results with the numbers behind them.
- A live case on a realistic marketing problem.
- An English interview and reference checks.
Then you interview the three to five who pass. We never place someone you have not met.
Seniority
- Specialist
- Two to four years. Owns one channel.
- Senior
- Five or more years. Owns a function and its budget.
- Lead
- Runs a small marketing team.
Why Latin America for marketing & content.
US agencies have staffed their content and performance teams from Latin America for years; you have probably read their work without knowing. Hiring the person directly, on your team and in your hours, costs less than the agency and gets you someone who learns your product.
Buenos Aires and Córdoba
Strong written English and years of agency work for US brands.
Hire in Argentina ColombiaUTC−5Bogotá and Medellín
The time zone is the whole argument. A Bogotá employee works the complete Eastern and Central business day and six to seven hours of the Pacific day, with no daylight-saving shuffle because Colombia never changes its clocks.
Hire in Colombia MexicoUTC−6Mexico City and Guadalajara
Scale. With about 130 million people and the largest economy in Spanish-speaking Latin America, Mexico has more engineers, accountants and bilingual professionals than any other nearshore country.
Hire in Mexico BrazilUTC−3São Paulo and Campinas
Bilingual marketers for US and Brazilian markets.
Hire in BrazilWhen it fits, and when it doesn't.
A good fit when
- You have a marketing lead with a plan and no hands.
- You want a dedicated person on a channel, not an agency retainer.
Not the right tool when
- You need a full marketing strategy from scratch. Hire the lead first, then staff under them.
Questions about nearshore marketing & content.
Related roles
01Can a nearshore writer produce native-level English?
The ones we place can, and we test it with an editor before shortlisting. Many of them have written for US brands for years.
02Do you place Spanish- and Portuguese-language marketers too?
Yes. If you sell to Latin America or to US Hispanic customers, a bilingual marketer from the region is the obvious hire.
03Can they manage ad budgets?
Yes, inside your ad accounts with the permissions you set. You keep ownership of every account and every asset.
04Can I hire a nearshore marketing specialist through staffing or recruitment?
Either. With nearshore staffing, nearshore.now employs the marketing specialist in their country and you pay a flat monthly fee. With nearshore recruitment, we run the same search and vetting, and you hire the marketing specialist directly for a one-time fee.
Your nearshore marketing specialist could start next month.
Twenty minutes with us. No commitment. We’ll tell you if nearshore is right for the role.
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